Your website is your customer’s window on your business. What do they see?

Good user experience is about enabling your visitors to complete the task they set out to achieve when they typed their search term into Google. It is the most important element in satisfying the needs of your visitors. If a visitor achieves their task on your website they are unlikely to go to your competitors.

You have invested in the development and the promotion of your website and you are getting a level of visitors but how many are being converted into customers. Are they presented with barriers on your site? How can you find out?

Book an independent user experience evaluation of your website so you can identify what your customers perceive from the site. During the two hour evaluation you will resolve the following:

• Are you answering your customer’s questions? (Task analysis)
• Is your information architecture customer focused? (Paths to task completion)
• Has your web developer committing design convention violations?
• Can your customers read and understand your content? (Language of the customer)
• Is the site optimised for the customers?(User Groups)

Contact Nigel T Packer on 01639 820984 for further information on Website Usability reviews and to book yours. or email nigel@businessforbusiness.co.uk

(A user experience evaluation review costs £250 plus VAT, please allow up to 2 hours for the feedback session.)

Business for Business Internet Marketing Ltd is an internet marketing Knowledge company, not a web design company. We provide independent e-Business advice and knowledge in the development of effective business websites that meet user experience guidelines, engaging the visitor and converting them into customers. The choice of web designer or web developer is yours.