Why Your website won't bring you more business

In the last ten years I have been carrying out research as part of my daily consultancy services for clients. In that time we have calculated that seventy per cent of UK businesses have a website. But 90 per cent of those websites don't fulfil the expectations of their business owners and don't provide the services their customers are seeking. Reviewing websites across the World it is clearly evident that all countries are in a similar position.



My Internet Marketing Book is written guide business owners and managers through the maze of getting a successful website. It explains the principles that website owners need to follow to provide the right service to their customers and to maximise sales.



For your internet marketing to be effective You should:

• Define the type of website the business needs


• Understand what customers want from their website


• Analyse problems and defects in their existing website


• Select the correct keywords to target profitable customers


• Enable search engines to find the website quickly and rank it highly;


• Make sure the website is easy to use and accessible to all;


• Research competitors' websites;


• Find the right web developers and communicate effectively with them;


• Test the website thoroughly before it goes live.

If you are looking to get at the front of the race to be ahead of your competitors this book will set the pre race training. Getting your website fit for the great website race.

There will be an article on the Great Website Race in a few weeks. While you wait for it get a copy of the book and get training!

Have a good month

Nigel T Packer